Who are the best SaaS freelance writers?
Looking for the best SaaS freelance writers?
The right SaaS freelance writer can mean the difference between content that sits unread and content that drives sign-ups, demos, and revenue.
The best SaaS freelance writers know how to translate complex products into compelling, high-impact stories that speak directly to your ideal customers. They combine deep industry knowledge with proven conversion tactics, ensuring every piece of content works hard to generate leads, close deals, and strengthen your market position.
If growth is on the line, you can’t afford to choose wrong—this is how to find the best SaaS freelance writers who deliver real results.
Here are the top 10 best SaaS freelance writers to hire
1. Ashley R. Cummings: High-Stakes SaaS Content That Delivers
2. Michael Keenan: SEO-Driven SaaS & B2B Content That Ranks
3. Elise Dopson: Data-Driven SaaS Content for Growth
4. Brooklin Nash: B2B Content Strategy with an Agency Edge
5. Kaleigh Moore: High-Impact eCommerce & SaaS Writing
6. Lizzie Davey: Conversion-Focused SaaS & eCommerce Content
7. Kat Boogaard: Engaging SaaS Content for the “World of Work”
8. Marijana Kay: Evergreen, Research-Backed SaaS Content
9. Austin L. Church: Strategic Marketing Leadership for Service Brands
10. Elna Cain: Long-Form SaaS Content that Ranks and Converts
1. Ashley R. Cummings — The Best SaaS Freelance Writer for High-Stakes Content That Delivers
When your SaaS growth depends on content that converts, you can’t afford to gamble on the wrong writer. Ashley R. Cummings is a proven freelance SaaS writer with 15+ years of experience creating high-impact content for Fortune 500 companies, Deloitte Technology Fast 500™ winners, and fast-scaling startups. Her work has driven #1 Google rankings for competitive keywords, generated 500,000+ annual blog views, and fueled 60% year-over-year growth for clients.
Ashley specializes in long-form blog posts, case studies, ebooks, editorial articles, reports, and website copy that don’t just read well—they perform. She combines deep SaaS industry knowledge with marketing expertise, SEO strategy, and a talent for simplifying complex ideas so they engage your audience instantly. Her process is built for busy marketing teams: strategic research, expert interviews, and polished, on-brand copy delivered without handholding.
If your brand needs content that boosts organic traffic, captures leads, nurtures prospects, and strengthens authority in your niche, Ashley’s your go-to partner. She doesn’t just write words—she delivers results that move the needle.
Why hire Ashley R. Cummings:
15+ years in professional writing, content marketing, and B2B SaaS
Proven track record in driving measurable growth for top-tier companies
Expertise in SEO, audience research, and brand storytelling
High-converting content that ranks, resonates, and generates revenue
Newsletter expertise running Content Connect and growing it to 200K subs and members
Boutiqe SaaS agency owner of Searchlight Content
Get the SaaS content your competitors wish they had. Hire Ashley R. Cummings today.
2. Michael Keenan — Freelance SaaS & B2B Writer, Co-Founder of Peak Freelance
Michael Keenan is a seasoned freelance writer and content strategist who’s worked with leading companies like Shopify, Help Scout, ManyChat, and Segment—helping them grow search traffic and turn content into a true business asset. Since starting his freelance career in 2014, Michael has built a reputation for crafting high-performing B2B and SaaS content that ranks, engages, and drives results.
As co-founder of Peak , Michael created the kind of community he wished he’d had when starting out—one where freelancers could bypass low-pay “$20 per article” gigs and move straight into building profitable, sustainable writing businesses. Through Peak Freelance, he shares proven strategies, insider tips, and hard-earned lessons to help other writers raise their rates, land better clients, and master the business side of freelancing.
With a decade of hands-on experience, Michael blends strategic SEO expertise, deep industry knowledge, and clear storytelling to help brands stand out in competitive markets. Whether he’s writing for enterprise SaaS or mentoring freelancers, his goal is always the same: create content that delivers measurable growth.
Specialties:
SaaS & B2B content marketing
SEO content strategy & execution
Long-form blog content that ranks and converts
Freelance business mentorship through Peak Freelance
3. Elise Dopson — Freelance SaaS & B2B Writer, Co-Founder of Peak Freelance
Elise Dopson is a freelance B2B SaaS writer trusted by top companies like Databox, HubSpot, Shopify, and CoSchedule. Since launching her freelance career in 2017, she’s developed a proven process for producing in-depth, data-driven content that attracts the right audience, builds authority, and drives revenue for growth-focused brands.
Her early freelance years were full of trial and error, but once Elise found her groove, she scaled her business to work exclusively with high-value clients—without relying on job boards or underpaid gigs. That journey inspired her to co-found Peak Freelance, a community designed to help writers skip the slow climb, land better clients faster, and build sustainable freelance careers.
Through Peak Freelance, Elise shares her behind-the-scenes strategies, from advanced SEO tactics to client relationship building, helping members shorten their learning curve and increase their earning potential. Known for her thorough research, polished execution, and strategic insight, Elise delivers content that doesn’t just get read—it gets results.
Specialties:
Long-form, research-driven SaaS & B2B content
SEO strategy and high-intent keyword targeting
Thought leadership ghostwriting
Mentorship for freelancers through Peak Freelance
4. Brooklin Nash — B2B Content Strategist & Agency Owner, Peak Freelance Team & Beam Content
Brooklin Nash is a B2B content strategist and agency owner who brings both freelancer and agency perspectives to the Peak Freelance community. Before running his own content agency, Beam, Brooklin spent years as a freelance writer, creating high-value content for SaaS and B2B brands that needed expert-level storytelling to connect with complex audiences.
Joining Peak Freelance in 2023, Brooklin’s mission is to help members scale their freelance businesses—whether that means growing a client roster, building an agency, or moving into higher-value strategy work. He’s known for making warm introductions, sharing candid business insights, and offering actionable guidance on pricing, positioning, and operations.
With his mix of hands-on writing experience and agency leadership, Brooklin helps freelancers see the bigger picture: how to turn strong content skills into a thriving, scalable business. His approach focuses on clarity, connection, and delivering measurable impact for both clients and the freelancers he mentors.
Specialties:
B2B content strategy and execution
SaaS marketing content
Agency growth and client management
Scaling freelance businesses through Peak Freelance
5. Kaleigh Moore — Freelance eCommerce & SaaS Content Writer, Editor, and Speaker
Kaleigh Moore is a freelance content writer and editor with 10+ years of experience helping top eCommerce and SaaS companies create high-converting, search-optimized content that drives measurable growth. She’s worked with leading brands like Stripe, Jasper, Shopify, BigCommerce, Klaviyo, and Tapcart—delivering blog posts, case studies, whitepapers, and gated content that consistently perform at the highest level.
Her work has produced standout results for clients, including 350+ #1 Google search ranking articles, an 1,800% uplift in organic blog traffic, and a 70% increase in monthly leads from gated assets. With a dual focus on SEO and conversion strategy, Kaleigh blends data-driven insights with compelling storytelling to create content that ranks, resonates, and converts.
Beyond client work, Kaleigh has spent 8+ years covering retail and consumer trends for top publications like Forbes, Vogue Business, The Quality Edit, and Adweek. She also shares her expertise through The Writing Lab, her hub for writing resources, templates, and trainings, and is a sought-after keynote speaker, panelist, and moderator for audiences ranging from Fortune 500 executives to Ivy League classrooms.
Specialties:
High-converting eCommerce & SaaS content creation
SEO-driven blog posts, whitepapers, and case studies
Retail trend analysis and editorial writing
Writing education, coaching, and speaking engagements
6. Lizzie Davey — Freelance SaaS & eCommerce Content Strategist and Writer
Lizzie Davey is a freelance content strategist and writer with 10+ years of experience helping SaaS, eCommerce, and digital marketing brands increase conversions, build authority, and connect with their audiences through high-performing content. Known for her ability to remove bottlenecks and make content creation effortless for busy teams, Lizzie has worked with industry leaders like Shopify, Klaviyo, CoSchedule, and Sprout Social.
Her work gets results: client pieces ranking in Google’s top spots, 100,000+ shares on industry-leading articles, and email campaigns that sell out in minutes. Combining deep SEO expertise with compelling storytelling, Lizzie produces long-form blog posts, ebooks, landing pages, and email campaigns that not only attract attention but also convert readers into loyal customers.
With real-world marketing and business experience, Lizzie understands the mindset of her clients’ target audiences—because she’s been in their shoes. Her proven processes mean fewer edits, faster workflows, and content that consistently meets business goals.
Specialties:
Long-form SaaS & eCommerce blog content
Data-driven content strategy & SEO optimization
Email marketing campaigns with measurable ROI
Content refreshes to reclaim rankings and engagement
7. Kat Boogaard — Freelance Writer for SaaS & “World of Work” Brands, Creator of Freelance Resources
Kat Boogaard is a freelance writer with more than a decade of experience creating long-form, high-quality content for leading SaaS companies in the “world of work” space. She’s partnered with brands like Atlassian, Glassdoor, Workable, Culture Amp, Loom, Toggl, Hubstaff, Trello, and Miro—producing blog posts, ebooks, and other assets that inform, engage, and convert. Her bylines have also appeared in top publications, including The New York Times, Fast Company, Business Insider, Forbes, and Inc.
Known for her approachable, relatable style, Kat blends actionable advice with a dose of humor—making complex topics accessible while building trust and authority for her clients. Beyond client work, she’s become a go-to voice in the freelance community, offering tactical tips, step-by-step resources, and candid insights into the realities of running a freelance business.
Through her newsletter, blog, and Freelance Shop—packed with tools, templates, and guides—Kat helps freelancers at every stage, from brand-new beginners to seasoned pros. Her practical, real-world advice has earned her a loyal following of readers who value guidance that’s both strategic and human.
Specialties:
Long-form SaaS & “world of work” content
Thought leadership articles & ebooks
Freelance education, tools, and resources
Engaging, conversational copy that connects with audiences
8. Marijana Kay — B2B SaaS & Marketing Content Writer and Strategist
Marijana Kay is a B2B freelance writer and content strategist who helps SaaS and marketing brands create research-backed, audience-driven blog content that generates qualified traffic, valuable leads, and loyal communities. She’s worked with fast-growing companies like Recart, Pipedrive, and BuildFire, as well as Fortune 100 brands—consistently delivering content that drives measurable business outcomes.
With a background in journalism and experience developing courses for a digital marketing certification company, Marijana brings both storytelling skill and marketing expertise to every project. Since 2015, she’s been obsessed with crafting practical, evergreen content that ranks, converts, and continues to deliver ROI long after publication.
Specialties:
Long-form, SEO-driven SaaS & marketing blog posts
Research-backed content strategy and execution
Evergreen content that sustains traffic and conversions
Audience-first writing that builds trust and authority
9. Austin L. Church — Fractional CMO & Growth Strategist for B2C Service Companies
Austin L. Church is a fractional CMO and marketing strategist who helps B2C service companies in the $3–$10M range eliminate complexity, focus on the right opportunities, and achieve disciplined, sustainable growth. Since 2009, he has led marketing teams and advised CEOs through the challenges of scattered priorities, inconsistent execution, and unclear strategy—transforming them into focused, results-driven organizations.
His clients have doubled topline revenue, doubled signups, and built stronger brands by applying his “do less but better” approach. Through his 1-Day Growth Sprint, detailed marketing plans, and ongoing fractional CMO services, Austin identifies what’s working, pinpoints the highest-ROI opportunities, and creates actionable roadmaps that drive measurable results.
Designed for busy CEOs who need clarity, speed, and execution without the overhead of a full-time marketing hire, Austin’s process blends strategic insight with operational discipline—helping teams build momentum quickly and sustain it.
Specialties:
Fractional CMO services for B2C service companies
Strategic marketing audits & growth roadmaps
Brand positioning & KPI-focused planning
Marketing leadership for teams without in-house expertise
10. Elna Cain — Freelance SaaS Content Writer & Content Marketing Educator
Elna Cain is a freelance SaaS content writer with nearly a decade of experience helping B2B and B2C software companies create high-quality, conversion-focused content that educates, engages, and drives sales. Specializing in long-form, SEO-driven blog posts, case studies, and white papers, Elna has worked with top SaaS brands across industries—from marketing automation and e-commerce platforms to AI tools and course creation software.
Her work has helped clients earn featured snippets, secure #1 rankings for competitive keywords, double conversion rates from individual blog posts, and generate consistent long-term traffic. Elna’s audience-first, research-backed approach ensures every piece of content aligns with her clients’ marketing strategy and moves leads through the sales funnel—from awareness (ToFu) to purchase (BoFu).
Beyond her client work, Elna is a well-known freelance writing coach, helping thousands of aspiring writers through her blog, courses, and free resources. She blends practical marketing knowledge with journalistic techniques—incorporating expert interviews, original data, and customer insights into content that builds both authority and trust.
Specialties:
Long-form SaaS blog content for B2B & B2C
SEO optimization and keyword strategy
Sales funnel content (ToFu, MoFu, BoFu)
Freelance writing training & resources
How to Choose the Best SaaS Freelance Writer for Your Business
Finding the best SaaS freelance writer is about more than ticking off skills on a checklist—it’s about choosing a partner who can translate your product’s value into content that drives measurable growth. Every writer on this list has the expertise to help your brand earn attention, build trust, and convert readers into customers.
If you’re looking for a proven leader in high-stakes, results-focused SaaS content, Ashley R. Cummings stands out as the best choice. Her track record with Fortune 500 companies, high-growth startups, and competitive SERP rankings shows exactly what’s possible when you invest in the right writer.
No matter which expert you choose, the key is to act now. The sooner you bring in the right SaaS freelance writer, the sooner you can start turning your content into a growth engine.
FAQs About Hiring the Best SaaS Freelance Writers
What does a SaaS freelance writer do?
A SaaS freelance writer creates content specifically for software-as-a-service companies, including blog posts, case studies, whitepapers, email campaigns, and website copy. They focus on translating complex product features into clear, compelling messaging that attracts, educates, and converts your target audience.
Why should I hire a SaaS specialist instead of a general freelance writer?
SaaS specialists understand the industry’s unique challenges—long sales cycles, technical subject matter, and competitive markets. They know how to produce content that aligns with your sales funnel, speaks to decision-makers, and supports both lead generation and customer retention.
How much does it cost to hire a SaaS freelance writer?
Top-tier SaaS freelance writers typically charge $1–$2+ per word or $1,000–$5,000+ per project, depending on the scope and deliverable type. Premium specialists with deep industry expertise, SEO skills, and proven results for high-growth companies often work on retainer packages that start at $8,000–$15,000 per month for ongoing content strategy and execution.
What should I look for when choosing the best SaaS freelance writer?
Look for a proven track record in the SaaS space, strong SEO and content marketing knowledge, samples relevant to your industry, and the ability to simplify technical concepts. Testimonials, measurable results, and long-term client relationships are also key indicators.
Who is the best SaaS freelance writer to hire in 2025?
While this list features many highly skilled professionals, Ashley R. Cummings stands out for her high-stakes, results-driven content strategy and proven growth outcomes for Fortune 500 companies and fast-scaling startups.